Friday, July 22, 2005

Programming for the Mac: Introducing AppleScript

Programming for the Mac: Introducing AppleScript

This is a great article for those of you who are interested in learning Apple Script.

AppleScript is an English-like language used to write scripts that allow your to automate actions the applications on your Mac. It's great source to start your Scripting!

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Wednesday, July 20, 2005

Mac News: Enterprise : Apple Rolls Into the Data Center

Mac News: Enterprise : Apple Rolls Into the Data Center

Now this is the kind of article and news that I love to read. I've mentioned in prior posts on this blog that I expect the enterprise market to adopt Mac OS X.

According to the article, a reseller has created new business opportunities by integrating Macs with Microsoft's Active Directory environment.

Overall, I think it's a great read.

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Mac sales soar; are we seeing more switchers?

Mac sales soar; are we seeing more switchers?

Another article providing additional commentary and support of more Switchers. It goes on to state that Apple's plan to lure people to Switch To A Mac is working.

Here's a powerful quote from the article:

"The analyst then goes on to cite the proliferation of viruses associated with the Windows platform as the major reason behind Apple's sales spurt, although they decline to offer much proof behind this assertion. According to Apple, 40 percent of their mac sales in the retail stores are to customers that are new to the platform, and a report published a few months ago by PiperJaffrey suggests that 16 percent of new Mac sales is to neophytes"

Overall, the Switch To A Mac transition is on and I expect this trend to gain momentum in the months ahead. I would like to see an Apple marketing campaign highlighting the benefits of using a Mac.

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Tuesday, July 19, 2005

Macworld UK - 400,000 Windows users switch to Mac - analyst

Macworld UK - 400,000 Windows users switch to Mac - analyst

My first reaction when I read this was WHOA. Up to 400,000 users thus far this year is a huge number which could potentially double by the end of the year if the trend is maintained. Combine the Holiday shopping season and a Macintosh advertising campaign and you could kick off a new wave of purchases.

Yet another indication of the iPod "halo effect". Apple is firing on all cylinders.

This is a must read article and it gives further support to my "Switch To A Mac" efforts!

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